Last updated: October 12, 2026
1. Information We Collect
Charm AI collects the following information to provide our services:
- Account Information: When you sign in with Apple, we receive your name and email address.
- Usage Data: App interactions, practice sessions, and session counts.
- Device Information: Device type, OS version, and app version.
- AI Conversation Data: Text entered during practice scenarios is processed in real-time and not stored permanently on our servers. A short list of facts you share (such as your name or job) may be kept on your device so practice partners can remember them. You can clear this at any time in the app.
- Advertising Identifiers: With your permission through Apple's App Tracking Transparency prompt, we collect your device advertising identifier to measure which ads bring people to Charm AI. You can decline, and the app works the same either way.
- Invite Codes: If you use the invite feature, your invite code and referral records are stored in Apple iCloud (CloudKit) so rewards can be credited.
2. How We Use Your Information
- Providing and personalizing the Charm AI experience
- Tracking practice streaks and session history
- Processing subscription and in-app purchase payments via RevenueCat
- Measuring advertising performance so we can keep the app free to try
- Sending optional push notifications (only with your permission)
- Improving app features and fixing bugs
- Responding to support requests
3. Data Sharing and Third Parties
We do not sell your personal data. We share data only with trusted providers:
- OpenAI: AI conversation processing
- RevenueCat: Subscription and payment management
- Apple: Sign in with Apple authentication, iCloud (CloudKit) for invite codes, and SKAdNetwork for privacy-preserving ad attribution
- Meta (Facebook): Advertising measurement and attribution. Device identifiers and purchase events may be shared with Meta only if you allow tracking. See Meta's privacy policy for how Meta processes data.
4. Data Retention
We retain your account data while your account is active. AI session content is not stored beyond the active session. Deleting your account removes your personal data within 30 days.
5. Children's Privacy
Charm AI is intended for users aged 18 and older. We do not knowingly collect data from users under 18 and will delete such data if discovered.
6. Your Rights
You may have the right to access, correct, or delete your personal data. Contact us to exercise these rights.
7. Security
We use industry-standard security measures including TLS encryption. No internet transmission is 100% secure.
8. Changes to This Policy
We may update this Privacy Policy and will notify you of significant changes via the app or this page.